Biography
Dr. B. Naresh is Assistant Director (Academics) and Associate Professor at Pune Institute of Business Management. He holds a Ph.D. in Educational Technology, an MBA in Marketing and Systems, and an M.A. in Economics. He has over 18 years of teaching and research experience. His work focuses on marketing analytics, research methodology, and digital marketing. Dr. Naresh has published extensively in ABDC-, Scopus-, and Web of Science- indexed journals. A recipient of multiple research awards, he is also a mentor to doctoral scholars and management students. His research interests include consumer behavior, digital education, and organizational dynamics.
ORCID: 0000-0003-2025-7973
Location
Pirangut, Mulshi, Pune, Maharashtra, India
