Biography
Dr. Ahmad Wasfi Al-Bdour is an Assistant Professor of Marketing. He holds a PhD in Business Administration (Marketing) from Istanbul Okan University and a Master’s degree in Marketing from Al-Zaytoonah University. Dr. Al-Bdour previously worked at Ajloun University, and he is currently a faculty member at Applied Science University. He has published research in international peer-reviewed journals in the areas of digital marketing, consumer behaviour, service quality, and organisational performance. His research interests include digital transformation, customer experience, and business innovation.
Location
Applied Science Private University, Amman, Jordan
