Dr Madiha Ferjani (Mediterranean School of Business) Tunisia

Dr. Madiha Ferjani is Associate Professor and Associate Dean on Strategic Initiatives, Mediterranean School of Business (MSB) Tunisia. With over a decade of experience in academic management and accreditation, she has been at the forefront of integrating sustainability and digital learning into higher education, fostering innovative strategies to prepare future business leaders for the green economy.

Her research interests cover alternative food consumption patterns, fostering Global citizenship education, and integrating curricula with sustainability skills and SDGs. She has been contributing to initiatives aimed at improving MSB's commitment to Societal Impact. Her contributions to embedding sustainability into research activities and curricula underscore her commitment to advancing higher education systems that drive societal and economic transformation.