Biography

Manisha Gupta is currently working as an associate professor at Amity Global Business School Amity University Noida . She has over 16 years of experience in academics and research. She has published research papers in journals and conferences of national and international repute. Her areas of research interest include consumer buying behavior, organizational behavior, and sustainability.

Location

Amity University, Uttam Nagar, New Delhi, West Delhi, Delhi, India

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Languges

Sustainable Development Goals

Video

Subjects

Qualifications

PhD

Research Interest/Publications

Raj, A., Gupta, M., & Ciddikie, M. D. (2024). Identifying and ranking critical motivational dimensions for the choice of wellness tourism: An Analytic Hierarchy Process (AHP) approach. International Journal of Experimental Research and
Review, 41(Special Issue), 250-258. DOI: https://doi.org/10.52756/ijerr.2024.v41spl.021 (SCOPUS)
Ujjawal, N., Gupta, M., Sharma, S., & Shyam, H. S. (2024). Entrepreneurial Mindset in Modern Apparel: Role of Machine Learning in Driving Sustainable Innovation. Proceedings on Engineering, 6(2), 807-816. (SCOPUS)
Ujjawal, N., Gupta, M., Gupta, N., & Sharma, S. (2024). Sustainable apparel purchase intention: Moderating influence of environmental consciousness. JIMS 8M, 18(2), 10-24. https://doi.org/10.5958/0973-9343.2024.00012.X. (WoS)
Tomar, S., Gupta, M., & Sood, V. (2023). Identifying and Ranking Critical Factors for using social media as Health Information Source: An Analytic Hierarchy Process Approach. MANTHAN: Journal of Commerce and Management, 10 (2), 48-67.doi/10.17492/jpi.manthan.v10i2.1022303 (UGC Care II)

Activities and Engagements

Please click on the various links below to learn more about the various activities and tenements of the expert which include membership of various committees and teams; participation in various events (face-to-face or online); editorial and publishing experience and many others. Please contact the expert directly if you need to discuss his/her involvement in any of the activities below.

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Amity University, Uttam Nagar, New Delhi, West Delhi, Delhi, India

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Dr Manisha Gupta (Amity University) India

Biography

Location

Languges

Sustainable Development Goals

Video

Subjects

Subjects

Qualifications

Research Interest/Publications

Activities and Engagements

Consult

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